The PHILOSOPHY of GPO
German Precision Optics (GPO) was founded and is run by optical industry senior executives who have experienced how big brands increase profitability to support their massive production infrastructures. This corporate profitability structure normally results in increased consumer pricing or decreased product feature quality. We at GPO have a unique corporate structure that allows us to build higher-quality products with better features at similarprices or similar-quality products at better prices. All our design, engineering, and quality management is done internally in Germany.
The target of GPO is to apply a lean and efficient business model, eliminate any unnecessary overhead and have a team, that is fully dedicated to serve our customer’s needs in the best way. Our small, dynamic team is supported on a global scale by some of the best optical and mechanical engineers, designers, developers and marketing plus electronic specialists available.
Together with our partners we have established a company which is already being recognized for its outstanding customer orientation and portfolio of products which offer excellent value for the money to our customers. With some of the best styled, performing and functional products on the market today we invite you to explore GPO and count on us to help you Enjoy Your PASSION™.